The Market Is on the Rise
The smart video intercom market is booming. In 2024, global sales are estimated at around $32.66 billion, and analysts expect it to reach $69.08 billion by 2029, with a strong 16% annual growth rate.
This rapid climb is driven by urban development, security upgrades, and the growing popularity of connected buildings.
Why These Regions Stand Out
Germany
Germany is one of Europe’s largest and most mature markets for video door phone and smart video intercom systems.
- 2025 market size: ~$1.337 billion, growth rate around 9%.
- Strong demand from premium apartment complexes, office buildings, and retrofitting projects.
- Local buyers value high-quality, certified security solutions — a perfect fit for advanced digital IP and 2 wired IP new systems.
France
France’s video intercom market is worth about $621 million and growing at 11.9% annually.
- Frequent renovation of older urban neighborhoods creates steady demand.
- Many property managers now see video door phonesystems as a standard security upgrade for multi-tenant buildings.
Poland
Poland is an emerging market with rising broadband coverage (fixed broadband adoption at ~65% in 2024 and expanding 5G networks).
- High volume of older apartment blocks means a large retrofit market.
- Modern 2-wire video intercomsystems that also support remote smartphone access are a perfect fit for quick, cost-effective installations.
Australia
Australia’s property landscape is dominated by Strata buildings (multi-unit complexes with shared facilities).
- Strata managers are increasingly requesting video door phoneand smart video intercom systems to handle package deliveries, visitor access, and building security.
- Both IP and 2-wire solutions are gaining traction here, especially in urban centers like Sydney and Melbourne.
Why We See The Demand Is Growing?
- Security + Convenience: Residents and property managers want to see, talk to, and record visitors remotely — exactly what a smart video intercom
- Urban Renewal: New builds and older property renovations create continuous opportunities for installing or upgrading video door phone
- Better Technology, Lower Costs: IP and digital 2-wire models now offer high-resolution video, mobile app control, and cloud services at more affordable prices.
- Developer & Channel Confidence: Distributors can confidently sell into markets where quality and reliability are valued, and where installation efficiency drives buying decisions.
Tips for Distributors
- Germany & France: Position premium IP smart video intercomsystems that integrate with building automation and meet strict security standards.
- Poland: Lead with easy-install 2-wire video intercomsolutions designed for older apartment buildings.
- Australia: Build relationships with Strata management companies, focusing on remote access, visitor tracking, and package security benefits.
Europe and Australia are in a growth phase for smart video intercom and video door phone sales.
From Germany’s high-end demand to Poland’s retrofit boom, and from France’s renovation wave to Australia’s Strata property needs — distributors who act now can capture a significant share of this expanding market.
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